Kumpol
Buriyameathagul

Proud to be part of the team that elevated Muaythai (Thai Boxing) toward sustainable growth — through a strategic collaboration between ONE Championship, one of the world's largest MMA organizations, and Lumpinee Stadium.

The result — "ONE Lumpinee" — has become the most successful Thai boxing program by far, dominating popularity ratings both online and offline, and creating an estimated USD 470 million of value-up impact to the Thai economy.

Sources Bangkok Post — "ONE Championship touts $470M tourism boost" · Royal Thai Embassy, Washington D.C. · Nielsen Study, 2025

Helped uplift the Thai media industry through the OTT (Over-the-Top) transformation of One31 TV — bringing one of Thailand's leading broadcasters into the streaming era with a modern, scalable digital distribution model.

Architected the pivot from linear broadcast to on-demand digital distribution — unlocking new revenue streams through subscription, advertising, and audience-data monetisation, while delivering a unified multi-screen experience across mobile, smart TV, and set-top box. The model reframed One31 from a traditional broadcaster into a content-led digital platform engaging viewers wherever they choose to watch.

Why OTT matters now — OTT is the foundation layer for every direct-to-consumer media, telemedicine, education, and hospitality experience of the next decade. It decouples content from channel, audience from geography, and value from broadcast slot — turning every screen into a personalised, measurable touchpoint.

Sources The One Enterprise — "oneD exceeds expectations: 10.2M downloads" · one31.net — Official channel news · #1 Entertainment app, iOS & Android

Helped lead the national rollout of the English Premier League broadcast in Thailand for the 2016–2018 seasons — scaling the service to over 10 million subscribers and redefining how Thai audiences consume live international football.

Architected the end-to-end distribution model — content acquisition, delivery infrastructure, subscriber onboarding, monetisation, and unified customer experience across web, mobile, and set-top box. The rollout reframed live premium sports from a satellite-and-cable luxury into a mainstream digital service, reaching millions of new Thai viewers for the first time.

Why this matters — The Premier League rollout was Thailand's first live-streaming broadcast at true national scale — the moment mass-market audiences proved they would consume premium content over digital infrastructure rather than satellite or cable. The distribution architecture, customer-experience model, and audience-engagement playbook pioneered here became the foundation for what is today AIS Play, the nationwide consumer streaming platform. A blueprint for how legacy telcos transform into digital-platform leaders.

Proud to serve as a major Live OTT broadcaster through TSport Channel — Thailand's dedicated sports content platform — bringing the region's largest multi-sport events into millions of Thai homes through digital streaming.

Delivered comprehensive live broadcast coverage of the 19th Asian Games in Hangzhou, China (2022) and the 32nd SEA Games in Cambodia (2023) — two of the most significant sporting moments in modern Asian history, brought to Thai audiences with the immediacy and reach only OTT distribution can provide.

Why this matters — Continental multi-sport events generate the highest concentration of national pride and audience engagement of any media moment in Asia. Delivering these events through OTT distribution is not just a broadcast achievement — it is an exercise in national soft power, digital infrastructure, and the editorial discipline required to honour both sport and audience at the same time.

Sources Olympics.com — 19th Asian Games · Hangzhou 2022 · Wikipedia — 32nd SEA Games · Cambodia 2023 · NT Satellite — SEA Games 2023 broadcast distribution · MGR Online — T Sports 7 channel coverage · Main Stand — Thai sports media coverage

Led the design and deployment of an enterprise-scale digital patient-experience platform across 10+ hospitals within the BDMS network — Southeast Asia's largest and most prestigious luxury private hospital group, operating flagship brands including Bangkok Hospital, Samitivej, and Samitivej Japanese Hospital.

The platform unified hospitality services, hospital communications, patient-request workflows, and curated entertainment content into a single, seamless bedside experience — enabling patients to access information, request services, and engage with care directly from the comfort of their room. The solution converged four traditionally fragmented domains — healthcare, hospitality, communications, and entertainment — into one coherent, patient-centred journey.

Why this matters — In Asia's premium healthcare market, the patient experience has become the defining differentiator beyond clinical excellence. This initiative reframed the hospital room from a purely clinical space into a refined, digitally enabled environment of care — aligning BDMS with the global movement toward smart hospitals and patient-centred digital health, and reinforcing Thailand's standing as a leading destination for world-class medical tourism and luxury healthcare.